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  Industry News  OpenSystems Media Drives Innovation by Launching Industry’s First Social Media Webcast Expansion Focuses on Increased Custom Interaction and Lead Generation
Industry News

OpenSystems Media Drives Innovation by Launching Industry’s First Social Media Webcast Expansion Focuses on Increased Custom Interaction and Lead Generation

OpenSystems Media LLCOpenSystems Media LLC—March 26, 20120
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OpenSystems Media recognizes that social media has gone mainstream as they continue to deliver technical contact and drive audience interaction around the globe.

“Our new webcast model,” states Christine Long, Online Director at OpenSystems Media “is perfect for vendors looking to take webcasting to the next level. It integrates social media platforms like Twitter and LinkedIn and also provides opportunities for users to network directly with each other and presenters.” She continues, “This new format will increase leads, provide greater reporting and in the end, a better experience for the user.”

“We are constantly striving to drive technical content and interactions with vendors and engineers,” said Patrick Hopper, OpenSystems Media Publisher. “We feel the new Social Media webcast is a perfect tool to bring both communities together.”

OpenSystems Media has been on the forefront of technological revolutions that include other industry firsts such as E-newsletters, E-mail campaigns, video, whitepapers, channels, webcasts, techcasts, and social media. Currently more than 15,000 active users follow us on Twitter, Facebook and LinkedIn alone.

About OpenSystems Media

OpenSystems Media has been a leading publisher of electronics magazines, e-mail newsletters, websites, and product resource guides for more than 20 years. OpenSystems Media is also the leader in driving leads and awareness through social media and is the largest producer of lead-generation tools such as webcasts, whitepapers, product directories, Tech E-Briefs, TechChannels, and Techcasts. OpenSystems Media offers E-casts and Techcasts for engineers and provides interactive tools where engineers can communicate directly with presenters and top industry editors. Current publications include: Embedded Computing Design; Military Embedded Systems; CompactPCI, AdvancedTCA, & MicroTCA Systems; DSP-FPGA.com; PC/104 and Small Form Factors; and VITA Technologies. For more information, visit www.opensystemsmedia.com.

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